A Moment to Dance

You’ve probably seen or heard about the T-Mobile Dance by now, but if not, check out this video:

The video itself is moving to me because despite being a commercial, I love the tagline: Life’s for Sharing. Isn’t that true? We were created to live in community, to share life together. And what a bright spot to create a moment of purely enjoying life. Taking the time in the middle of a busy day, a busy place, to smile, laugh, and dance. Bravo, T-Mobile. Aside from creating a marketing campaign gone viral*, you’ve sent a deeper message. A positive message in a culture bogged down with negative ones.

*I dislike the term “viral marketing,” but that’s for another post.



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: